Lululemon, the popular athleisure company, has just announced a new fitness platform – Lululemon Studio. This platform will offer on-demand and live-stream classes from top trainers in a variety of disciplines, including boxing, dance, and yoga. In addition to the classes themselves, Lululemon Studio also offers access to discounted classes at partner studios around the country.
The platform is designed to compete with Peloton, the current leader in at-home fitness.
The Lululemon Studio Membership, available for $39 per month, allows access to content from not only Lululemon but also its partners; a 10% discount on all future Lululemon purchases; and special discounts to attend in-person classes at partner locations. Additionally, the membership requires the use of the Lululemon Studio Mirror, which is currently being promoted at a discounted rate of $795 with free delivery included.
The Lululemon Studio Mirror is unique from other at-home workout equipment offerings in that it hardly requires any floor space, as it can be mounted on the wall; has a concealed outlet, and offers advanced camera technology with real-time feedback from instructors.
There are over 10,000 classes available on the platform, so you’re sure to find something you love. And with new classes being added every week, you’ll never get bored.
So whether you’re looking to take your Peloton experience to the next level or you’re just getting started with hybrid fitness models, Lululemon Studio is definitely worth checking out.